Innerfetch API vs Apollo
Apollo.io compared with Innerfetch API: API access, credit prices, company fields, customers and competitors, and the jobs where Apollo is the better choice.
Apollo.io is a sales platform: a contact database, prospect lists, e-mail sequences and a dialer in one tool. It also has an API. Its docs say an organization enrichment uses 1 credit, and its plans are priced per user.
Innerfetch API does a different job. It has no seats and no outreach tools. You send a company domain and get the company profile, and you can ask who the company sells to, who it competes with and which vendors it uses. Each of those rows comes with the public page that shows it.
Prices
Apollo’s pricing page lists a free plan and paid plans per user, billed monthly or yearly. Its developer docs list the credits each endpoint uses. Apollo’s own pages do not show the price of one credit or the credits in each plan. Third-party blogs give numbers, but they do not agree, so the table says “Not published”.
API access is not clear from Apollo’s own pages either. The pricing page says API access is on Custom plans. The developer FAQ says every plan has at least basic access. Ask Apollo before you plan a build on it.
On Innerfetch API, every call has a fixed price in credits, with no seats. The table below shows the cost of 1,000 company profiles.
Two jobs, two tools
Use Apollo when a person on your team will call or e-mail the contacts. Use Innerfetch API when code or an AI agent needs facts about a company: what it does, its size and stack, its customers, its competitors and its vendors.
Innerfetch API vs Apollo, row by row
| What you get | Innerfetch API | Apollo |
|---|---|---|
| 1,000 company profiles cost | $11.98 on the Scale plan; $29 pay as you go | Not published; Apollo does not show a price per credit |
| Pay as you go | Yes. Credit packs from $29, valid for 12 months | Not published; plans are priced per user |
| Free trial | 200 credits for 30 days with a work e-mail, no credit card | Free plan and a 14-day trial |
| Commitment | None. Monthly plans, cancel at any time | Monthly or annual, per user |
| How fresh | Stored data that refreshes in the background; add fresh=true to refresh a company now | Stored contact and company database |
| Company details | Industry, headquarters, headcount range, founded year, tech stack, e-mail pattern, open roles, executives | Firmographics, technologies, funding, headcount growth, job postings |
| Customers of a company | Yes, each with the public page that names it | No |
| Competitors of a company | Yes, each with the reason it is there | Not found in the company enrichment docs |
| Vendors a company uses | Yes, each with the public page that names it | Not published |
| People at a company | People of the company found on the public web | People search and enrichment with e-mails |
| Work e-mail | Lookup with a verified, likely or unknown status | Yes, with person enrichment |
| Phone numbers | No | Yes; mobile numbers cost 8 extra credits |
| Funding and revenue | No | Yes, total funding and funding events |
| When nothing is found | 1 credit for a domain that is not a company; free in a batch | Not published for company enrichment |
| AI agents | MCP server with the same API key | Official MCP server |
| Pay per call without an account | Yes, agents pay each call in USDC | No |
| Rate limit | 300 requests a minute per key on every paid plan | 1,000 a minute on enrichment for paid plans |
Facts about Apollo come from its own public pages, verified in October 2026. Prices change, so check the sources below before you buy. "Not published" means we could not find the fact on a public page.
Where Innerfetch API wins
- A clear price for 1,000 company profiles, with no seats
- Customers, competitors and vendors of a company, each with the public page that shows it
- Credit packs with no subscription
- AI agents can pay per call without an account
Where Apollo wins
- A large contact database with e-mails and mobile numbers
- Sales engagement in the same tool, such as sequences, a dialer and CRM sync
- Funding data, headcount growth and job postings
- Official MCP server and published rate limits
Choose Innerfetch API if
- You need company facts in code or in an AI agent, not a sales seat
- You need to know who a company sells to, competes with or buys from
- You want a price per call that you can plan
Choose Apollo if
- Your sales team needs contacts with phone numbers and e-mail sequences
- You want one tool for prospect lists and outreach
- You need funding data
Innerfetch API vs Apollo, answered
Does Apollo have an API?
Yes. Apollo's developer FAQ says every plan has at least basic API access, while its pricing page says API access is on Custom plans. Check with Apollo for the access your plan gets.
How much does Apollo's API cost per company?
Apollo's docs say an organization enrichment uses 1 credit. Apollo's own pages do not show the price of a credit, so we cannot compute a price per 1,000 companies.
Can Innerfetch API find contacts like Apollo?
Partly. We return the people of a company found on the public web and a work e-mail lookup. We do not return phone numbers or run e-mail sequences.
Should I use both?
Many teams can. Apollo for contacts and outreach, Innerfetch API for customer, competitor and vendor lists with source links.
Sources
- Apollo pricing
- Apollo docs: API pricing per endpoint
- Apollo docs: developer FAQ
- Apollo docs: rate limits
- Apollo docs: MCP server
Checked in October 2026. Our own prices come from our pricing page.
Run the same companies through both
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