Innerfetch API vs ZoomInfo
ZoomInfo's self-serve API at $0.38 a credit compared with Innerfetch API: price per 1,000 companies, data, customers and competitors, and where ZoomInfo wins.
ZoomInfo is the largest name in B2B contact data. It now sells API, MCP and command-line access through a self-serve developer platform: sign up for free, get starter credits, and top up with no contract. Enterprise plans stay with sales.
Innerfetch API is smaller and does one job: company facts and relationships from a domain. It does not sell contacts with phone numbers or buyer intent. It does return what ZoomInfo does not show: the customers, competitors and vendors of a company, each with the public page that names it.
Prices
ZoomInfo’s pricing page uses one data credit for each company, contact or intent record. At list price a credit costs $0.38, so 1,000 company profiles cost $380. A limited offer takes 70% off the first data-credit top-up. Search, lookup and find-similar calls are free.
The free credits at sign-up are not the same in two ZoomInfo sources: the pricing page says 1,000 data credits and 1,000 AI credits, and a July 2026 article says 100 and 500. We show the pricing page, because it is newer.
On Innerfetch API, every call has a fixed price in credits. The table below shows the cost of 1,000 company profiles.
Two jobs, two tools
ZoomInfo answers “who should we call, and are they in market?”. Innerfetch API answers “what is this company, who does it sell to, and who does it compete with?”. Many teams need both answers.
Innerfetch API vs ZoomInfo, row by row
| What you get | Innerfetch API | ZoomInfo |
|---|---|---|
| 1,000 company profiles cost | $11.98 on the Scale plan; $29 pay as you go | $380 at the list price of $0.38 a credit |
| Pay as you go | Yes. Credit packs from $29, valid for 12 months | Yes, top-ups from $20, no contract |
| Free trial | 200 credits for 30 days with a work e-mail, no credit card | 1,000 data credits and 1,000 AI credits at sign-up |
| Commitment | None. Monthly plans, cancel at any time | None for self-serve; Enterprise by contract |
| How fresh | Stored data that refreshes in the background; add fresh=true to refresh a company now | Stored database that ZoomInfo says its team checks |
| Company details | Industry, headquarters, headcount range, founded year, tech stack, e-mail pattern, open roles, executives | Firmographics, technologies and financials |
| Customers of a company | Yes, each with the public page that names it | No |
| Competitors of a company | Yes, each with the reason it is there | A free find-similar tool; no competitors field found |
| Vendors a company uses | Yes, each with the public page that names it | Not published |
| People at a company | People of the company found on the public web | Contacts with business e-mail, title and role |
| Work e-mail | Lookup with a verified, likely or unknown status | Yes, business e-mails |
| Phone numbers | No | Yes; mobile numbers on Enterprise |
| Funding and revenue | No | Financials listed; funding rounds not published |
| When nothing is found | 1 credit for a domain that is not a company; free in a batch | ZoomInfo's July 2026 article says unmatched lookups are free |
| AI agents | MCP server with the same API key | Official MCP server, API and CLI |
| Pay per call without an account | Yes, agents pay each call in USDC | No |
| Rate limit | 300 requests a minute per key on every paid plan | 5 requests a second on the free tier |
Facts about ZoomInfo come from its own public pages, verified in October 2026. Prices change, so check the sources below before you buy. "Not published" means we could not find the fact on a public page.
Where Innerfetch API wins
- A lower price for 1,000 company profiles at list prices
- Customers, competitors and vendors of a company, each with the public page that shows it
- Add
fresh=trueto refresh a company now - AI agents can pay per call without an account
Where ZoomInfo wins
- Buyer-intent data through the API
- A large contact database with e-mails and, on Enterprise, mobile numbers
- Org charts and company hierarchy
- Search, lookup and find-similar calls are free
Choose Innerfetch API if
- You enrich many companies and want a lower price per company
- You need to know who a company sells to, competes with or buys from
- You want a source link you can check on each relationship
Choose ZoomInfo if
- You need intent data or direct phone numbers
- Your team already works in ZoomInfo
- You need org charts
Innerfetch API vs ZoomInfo, answered
How much does the ZoomInfo API cost?
Its pricing page shows $0.38 a credit at list price, with one credit for each company enriched. That is $380 for 1,000 companies. The first top-up is 70% off as a limited offer.
Does ZoomInfo charge when no company is found?
The pricing page does not say. A ZoomInfo article from July 2026 says unmatched lookups and failed calls are not billed.
Does Innerfetch API have intent data?
No. We return company facts and relationships, not buyer intent. ZoomInfo is the better choice for intent.
Should I use both?
Yes, if you need intent and contacts. Use ZoomInfo for those, and Innerfetch API for low-cost company profiles and customer, competitor and vendor lists.
Sources
Checked in October 2026. Our own prices come from our pricing page.
Run the same companies through both
Start with 200 free credits. Sign up with a work e-mail.